Unlocking Sustained Support: The Benefits of CRM for Improving Donor Retention Rates in Charities

In the world of charitable giving, the heartbeat of any mission is the unwavering support of its donors. Yet, in an increasingly competitive philanthropic landscape, simply attracting new donors isn’t enough; the true challenge, and indeed the true measure of long-term success, lies in retaining them. This is where a robust Customer Relationship Management (CRM) … Read more